Cookie policy
Which cookies this website can set, what each one is for, and how to change your mind.
Last updated: 29 October 2026
Cookies are small files a website stores in your browser. This website (executeyourtechidea.com) is run by Triple Twist Publishing Ltd. It no longer runs on WordPress, so there are no logins, accounts or comments, and no cookies are needed for the site to work.
We use Google Analytics, loaded through Google Tag Manager, to count visitors and see which pages they read. Google Analytics sets cookies only if you accept them in the cookie notice. If you reject them, or have not chosen yet, it sets none. We do not use advertising, remarketing or social media tracking cookies.
How we handle personal data in general is set out in our Privacy Policy.
Cookies we set with your consent
| Name | Provider | Purpose | Lasts |
|---|---|---|---|
_ga | Google Analytics | Tells one visitor from another, so we can count visitors without knowing who they are. | 2 years |
_ga_Z675FJRNS2 | Google Analytics | Keeps track of your visit (session) for our Google Analytics property. | 2 years |
Before you choose, and if you reject, Google Analytics may still receive basic information such as the page address, but without cookies and without being able to recognise you on a later visit (Google calls this Consent Mode). Google Analytics keeps the data it collects for the retention period set in our account; Google offers 2 or 14 months. Google’s own explanation is at policies.google.com/technologies/partner-sites.
Storage we use to remember your choice
| Name | Type | Purpose | Lasts |
|---|---|---|---|
eyti-consent | Local storage, this site | Remembers whether you accepted or rejected analytics cookies, so we do not ask on every page. Strictly necessary, so it does not need consent. | Until you clear it; we ask again after 12 months |
Third-party content
Two pieces of content on the home page come from other companies, who may set their own cookies:
- The YouTube video. Nothing loads from YouTube until you press play. It then plays from youtube-nocookie.com, YouTube’s privacy-enhanced mode, and from that point YouTube may store cookies or similar data in your browser under Google’s privacy policy.
- The Kindle preview. Amazon’s Kindle instant preview on the home page loads only when you press “Load the Kindle preview”. From then on Amazon may set its own cookies under Amazon’s cookies notice.
The links to Amazon, Audible and other stores take you to those sites, which have their own cookie
policies. Our host, Cloudflare, may set a short-lived, strictly necessary security cookie (such as
__cf_bm, 30 minutes) if it needs to check that traffic comes from a person.
Changing your choice
You can accept or reject analytics cookies at any time. If you reject them after accepting, we delete the Google Analytics cookies from this site.
Controlling cookies in your browser
Every browser lets you see, block and delete cookies, including those already set. Blocking all cookies will not stop this site working. Your browser’s help pages explain how:
Google also offers a browser add-on that stops Google Analytics on every website.
Contact
Questions about this policy are welcome through our contact page. Triple Twist Publishing Ltd, 13 Portland Road, Edgbaston, Birmingham, B16 9HN.